Airbnb lets you live like whoever’s place you’re in.

Travel isn’t just about what you can see.

It’s about who you can be.

“COSPLAY YOUR GETAWAY”

OOH

SOCIAL

My best attempt at a deep, posh male voice lol

:30 VIDEO


“Alexi”

Open on a shot of a woman in dramatic, luxurious garb, lounging in the sun surrounded by food and drink. 

VO: This is Alexis.

Alexis slowly fans herself as she lounges, before the camera switches to a shot of the same woman in a suit behind a desk, looking overworked and miserable. 

VO: A week ago, Alexis was waiting for her next meeting, sipping her fourth cup of coffee and hoping her coworker Tod remembered to put on deodorant.

The camera zooms in on Tod behind her, who attempts (and fails) to discreetly sniff his smelly armpit. 

VO: He did not.

The camera switches quickly back to the scene, now focusing on a half-drunk espresso cup on a tray next to her and a small clock. Alexis reaches her hand out and turns the clock face down. She takes a bite of a juicy apricot. 

VO: But then she went on Airbnb and booked a villa on the coast of Greece. Now she’s eating fresh apricots and waiting until her next massage. And she goes by Alexi now.

A handsome Greek man enters the scene, bringing her a glass of champagne. 

VO: This is Theo. He smells great.

Alexi takes a deep breath and smiles. 

VO: With Airbnb, it’s not about where you can go. It’s who you can be.

SUPER: COSPLAY YOUR GETAWAY. 


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